About ACE Fire Defense

Born in the heart of the Woolsey Fire, where over 1,600 homes were lost. While many families evacuated unprepared, we stayed and successfully defended our property for two days.

That tragedy taught us one clear truth: Preparation saves homes.Wildfires don’t begin with flames — they begin with embers. Wind-driven embers cause 80-90% of structure losses. They travel ahead of the fire front, landing on roofs, in vents, under eaves, and in dry vegetation. When the fire department is overwhelmed and cannot reach every home, you must be ready to defend your own property.

Our mission is simple: Give homeowners the certainty and tools to defend what matters most.

We are Certified First Responders trained by the Los Angeles Fire Department and proud members of NFPA, CSFA, and CERT. We manufacture true professional-grade wildfire defense equipment — extra-thick BMF XL fire hoses, brass hydrant valves, professional pistol grip nozzles, wrenches, and complete Fire Safe Home Bundles — at prices homeowners can actually afford.

Every product meets one uncompromising standard:


“Would we trust this to protect our own family?”

From our headquarters in Woolsey Canyon, we deliver rapid fulfillment, local delivery in Southern California, and in-person community training. We work alongside first responders, CERT teams, and neighborhoods to help families shift from fear to confidence.

You don’t have to be a firefighter.

You just need the right mindset, knowledge, and equipment.

Get prepared. Stay protected.

Reliable home wildfire defense, built by those who have been through it.

It’s in serving each other we become free.

— Sherwin “Ace” Ross
Co-Founder, Ace Fire Defense
CERT Certified • Los Angeles Fire Department Trained
213-884-8448 | acefiredefense.com

About the Author:

Sherwin “Ace” Ross is the co-founder of Ace Fire Defense and a CERT-certified wildfire preparedness advocate trained by the Los Angeles Fire Department. With over 45 years in manufacturing and hands-on experience fighting major California wildfires—including the Woolsey Fire in his own community—Ace designs professional-grade tools like premium fire hoses and respirators to help homeowners defend their properties. A member of NFPA and CSFA, and an Ultimate Fire Team leader with Tony Robbins, he is committed to empowering families with reliable, battle-tested wildfire defense solutions.

“In serving each other, we become free.”

For more information please contact us.